The prodigy - Invaders must die
The overall brand identity of this Digipack is kept quite simple, using minimal selection of colour which is very eye catching and bold. The fonts used connotes the style of music along with the name of the album cover 'Invaders must die' giving it an out of this world, alien like appearance. Again the use of florescent green connotes the same idea but making it stand out more. The same colour scheme is used throughout all of the Digipack, to match the pieces together. The colours are also connoting the style of music genre which is drum and bass, the green also reflects the typical location drum and bass is played such as clubs using bright lighting. Unlike other album covers, there is no image which shows the artists, usually in this genre and other electric styles of music. Its mostly made up using technology and computers, where the star image isn't what the musics about.
The yellow font overlapping the black and white image works well as it stands out from the entire side. The front image is quite unique which a close up of a bulldog as its eye catching and memorable. The font is kept quite simple but bold. The inside cover is built up of many images of the artist, possibly trying to connote that the music is more important than the star image. There is not a lot of artwork used, mainly photos in all of the sections, this could trying to connote what the style of music is all about, such as gigs, friends, festivals etc. The house style of this album cover is black and yellow, which reflects the message of danger, also as its opposing colour black helps it to stand out. 

No comments:
Post a Comment